e.g. Box 1: craft beer or microbreweries AND Box 2: marketing or market
(note: check "full text" option)
Business Insights: Global: includes statistical data sources, case studies, news articles, trade journals, academic journals, SWOT (Strengths, Weaknesses, Opportunities and Threats) Reports
Lexis Nexis Academic: leading database for researching business, legal and news topics.
US Newsstream (National Newspapers from Proquest): includes the Wall Street Journal, New York Times, and Los Angeles Times.
SANDAG Datasurfer (San Diego Association of Governments): Accurate census, estimates, and forecast information and reports
How to Use: Datasurfer (click on Get Started Now) >>> Source Type - Estimate >>> Year/Series - 2018 >>> Geography Type - Jurisdiction (if you want a specific city) OR MSA (if you want North County West, for example).
Full report of demographic and socioeconomic estimates:
SCAG (Southern California Association of Governments): covers of all of SoCal, except San Diego County
How to Use: in the search box, enter the name of your city. In the search results, you should see a city profile (eg/ "City of San Clemente Profile").
U.S. Census Bureau Quick Facts Statistics for all states and counties and for cities and towns with a population of 5000 or more
How to Use:
U.S. Census: American Factfinder Demographics:
San Diego Sourcebook Search San Diego's top business lists, compare company sales and sizes, related news, videos and competitors
Book of Lists 2020 by San Diego Business Journal
Call Number: Oceanside Reference HF5068.S36 L5 2020